Work About
Nike Air Max
Generation Air
Commercial
Client: Nike
Our Role: Visual Effects Supervision
"The spirit of a Nike shoe took hold, influencing culture and defining #GenerationAir"
Commercial for Nike for the 2023 Air Max, directed by Rick Farin and Claire Farin of Actual Objects, with creative direction by Case Miller. Featuring Junglepussy, Jean Dawson, Doe Dusty, Echo Seireeni, and Bloody Clip.

Local Formations was responsible for the on-set visual effects supervision, creating a visual effects strategy to capture a diverse range of imagery, resulting in an avant-garde genre-defying collage.
Spot
Stills